Since advertising generates most or all income for free newspapers and magazines, the advertising workflow should be well organized and monitored. In addition, tools that help the sales process are equally vital.
For actively selling ads, customer order history as well as an overview of al his communication, is of vital importance and must be at hand easily and everywhere. Issues like booking mistakes, wrong (too low) prices, resulting in manual interventions, should not happen. Taking an ad must be quick, easy and flawless!
The web browser based Adfactory advertising system offers all that, and much more. So get your ads organised, have an up to date overview of the commercial and production status when needed from where ever you are, so that you can always steer your workflow optimally.
Always having an up-to-date status overview of your paper gives ease of mind. Knowing how many ads are booked, in production, in correction, placed, allows active steering